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Originally Posted by sike
for the record, Dirk currently has one of the "dopest" (sp?) commercials on TV today...
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His amazing commercial is pretty cool, but it is more from an emotional angle than a flashy one and you can only make so many emotionally bonding spots. For every one of those, there are 25 spots Nike is cranking on for LeBron.
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Personally, I think hardcore basketball fans know Dirk is great as well as those in the know (players, coaches, etc.) know. The rest is marketing and dollar signs and if Dirk doesn't care, why should we?